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How to Participate

The journey to a regenerative economy starts with measuring your own impact. Depending on where you are in yours, you can use one or both of these measurement tools. To become Good For Michigan, you must complete the SDG Baseline or finish at least 25% the B Impact Assessment. To stay Good For Michigan, you must retake either assessment every two years. 

The SDG Action Manager is a free online tool that is designed to help business set and achieve measurable, positive goals in comprehensive sustainability. It includes an initial Baseline assessment of 25-35 questions depending on the industry and size of business. Each participant will receive a report that outlines where they excel, areas for growth, and pathways to that growth. By completing the SDG Baseline Assessment, your company can access the SDG Action Manager Tools and learn how you can improve on the 17 Sustainable Development Goals.

The B Impact Assessment is what Certified B Corps complete in order to receive B Corp Certification. It's about three times the length of the SDG Baseline and requires verification through B Lab.


Take the SDG Baseline or the B Impact Assessment


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