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Good Business Matters


Good For Michigan brings together and recognizes companies across Michigan that are making a positive impact on their employees, their community, and the environment. This initiative offers resources and best practices for sustainable and social good. We curate educational programming and convene values-aligned businesses that strengthen our economy, create equitable opportunities for our workforce, and work towards a healthier planet.

What we do

  •  Speak to neighborhood and business associations across the state
  •  Offer consulting services to businesses going through B Corp certification
  • Collect resources to help businesses improve their impact on their employees, in the community, on the environment, and with their governance structure 

Good For Michigan is proud to be the B Local for the state. B Locals are place-based communities of people using business as a force for good. At the core of every B Local are Certified B Corporations™, which are for-profit companies that use the power of business to build a more inclusive and sustainable economy. B Locals exist to create connections, increase the positive impact of their B Corp™ community, and raise awareness of the B Economy.

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Our History


Local First launched the Good for Grand Rapids campaign. Its goal was to recognize companies making a measurable, positive contribution to Grand Rapids. During its first year, roughly 70 businesses took the Quick Impact Assessment. Of these, eight top-scoring businesses were selected to receive the Good for Grand Rapids Awards at the first annual awards ceremony.

2017 Press Conference

2018 Brand Launch


Since then, the campaign has grown into a separate, statewide initiative now known as Good For Michigan. Businesses all over Michigan are using the QIA to measure what matters: their impact on the community, their employees, and the environment.

Click here to see a list of the current Good For Michigan businesses.


2019 Annual Report

The Good For Michigan program gains traction and continues to support businesses in their sustainability journey. Check out a few highlights in the Annual Report.

  • Increase in participation across the state
  • More than a dozen industries represented
  • Growing B Corps in Michigan
  • B Corp speaker tour
  • Workshop series recap
  • and more!


In January 2020, our partners at B Lab and the United Nations launched the SDG Action Manager, a free online tool that is designed to help businesses set and achieve measurable, positive goals in comprehensive sustainability. Good For Michigan aligned with this global tool and now uses it to help Good For Michigan businesses benchmark and track their success.

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